5 February 2025 - Russell Crowley, Co-CEO

Principle Networks Secures Five-Year Partnership with UK's Largest Bingo Operator

Principle Networks announces major wireless transformation project with Buzz Bingo, set to enhance customer experiences across 80 venues nationwide.

We are delighted to announce a new partnership with Buzz Bingo, Britain's biggest omnichannel bingo operator, to upgrade the Wi-Fi networks across their 80 bingo clubs in England and Scotland.

The project, which will be co-managed by Principle Networks and Buzz Bingo's IT team over a five-year term, will see the implementation of Cisco Meraki wireless access points. These enterprise-grade cloud-managed access points are designed to connect IoT devices and security solutions and will enable Buzz Bingo to offer a range of new services and improve customer experiences across its clubs.

Buzz Bingo is part of Buzz Group Ltd, which comprises Buzz Bingo, Buzz Casino, BADA Bingo, The Slots Room at Buzz Bingo and Buzz Presents. It has over one million members, and last year welcomed 200,000 new visitors. Its award-winning website, buzzbingo.com, enables people to play together anywhere via their mobile, tablet, desktop and connect to omnichannel games via touchpads in its bingo clubs.

Our CEO shared his enthusiasm about the partnership: "Absolutely delighted to share news of this partnership! David Cutts (CTO) is driving an ambitious technology transformation at Buzz Bingo to enhance overall customer experience and we're super proud to be playing our part in supporting its success!"

David Cutts, Chief Technology Officer at Buzz Bingo, said: "A key part of our growth will be driven by enhancing customer experiences through investments in our clubs and the latest technologies. The concept of bingo has evolved. Today, customers have a wide range of choices of how they want to play -- and our omnichannel approach is unique -- with technology sitting at the heart. Principle Networks demonstrated a deep understanding of our objectives and have the expertise required to deliver them. We're excited about this partnership's possibilities and look forward to working with the team."

As specialists in implementing and designing scalable, agile and future-proofed cloud-based networks for mid to large enterprises across all sectors, including retail, legal, logistics, social housing, automotive, financial services, local government and IT, we will work with Buzz Bingo's IT team to constantly evolve how they serve their customers and support the organisation's long-term digital strategy.

Russell Crowley, our co-founder, emphasised: "A secure and reliable network infrastructure is central to delivering the best possible customer experience, whether online or in a club. As the UK's biggest bingo operator, Buzz Bingo is continually looking for innovative ways to enhance its offering, and we're very proud to have been chosen as its IT partner for the next five years."